The bank’s website is the outward face of VP Bank and serves as a visitor’s central information and dialogue platform. It is positioned to meet the requirements of current and future-oriented online communications and has been revised in terms of both content and appearance. With the Website Refresh initiative, the new website is modern, uncluttered and clearly structured. With creative, new design elements, the online presence underlines VP Bank’s fresh and modern brand identity. Eye-catching visuals, subtle animations and intuitive user guidance characterise the new website. With the redesigned VP Bank website, fresh, modern accents are set in the bank’s online presence and the digital brand experience is further strengthened.